Strategic Planning
What Is Strategic Planning?
- Deciding how the organization should be positioned for the future
- Pinpointing opportunities to seize and threats to eliminate, minimize, or overcome
- Determining key organizational strategies, initiatives, strengths, and weaknesses
- Translating future vision into organizational investments – when, where, how
- Identifying emerging and obsolete expenditures
- Aligning short-term decisions with long-term goals
What Is The Purpose?
- Optimize resources - employees, time, money
- Identify business group roles in achieving company vision
- Clarify individual and team responsibilities in meeting strategic objectives, and assess the impacts on the organization
- Articulate key stakeholders and strategic alliances, and their role in achieving the vision
Why Is It Imperative?
- Directs attention above the fray of tactical day-to-day operations
- Provides a foundation to link strategy to resource utilization
- Enables congruent day-to-day decision making
- Creates the blueprint for a "healthy" dynamic organization
- Supplies the context for resilience
- Enables individuals and groups to more effectively innovate, solve problems, and create synergy
What Are the Benefits?
- Integrated ‘living’ blueprint for achieving the vision
- Unified management team with a shared understanding of how to move the business forward
- Maintain "cutting edge" capabilities and resources to thrive and attain future objectives
